Business
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Ders Genel Tanıtım Bilgileri

Course Code:

ISL303

Ders İsmi:

Strategic Management

Ders Yarıyılı:

Fall

Ders Kredileri:

Theoretical	Practical	Credit	ECTS
3	0	3	5

Language of instruction:

Ders Koşulu:

Ders İş Deneyimini Gerektiriyor mu?:

Type of course:

Necessary

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator :

Ar.Gör. Zeynep TARAKCI

Course Lecturer(s):

Course Assistants:

Dersin Amaç ve İçeriği

Course Objectives:

The aim of this course is to foster a strategic perspective on business management. The course provides information on methods businesses can use to establish competitive advantages over time and in response to changing environmental conditions. Students will learn to identify and systematize environmental factors, as well as to address practical competitive challenges through appropriate methods. Strategies and methods essential for the long-term sustainability of a business are examined in this course.

Course Content:

This course covers the essential frameworks, concepts, theories, and techniques of strategic management necessary for bringing a strategic perspective to business decision-making. Students will develop strategic thinking and management skills by applying strategic management theories and techniques to real business problems.

Learning Outcomes

The students who have succeeded in this course;

Learning Outcomes

1 - Knowledge
Theoretical - Conceptual
2 - Skills
Cognitive - Practical
3 - Competences
Communication and Social Competence
Learning Competence
Field Specific Competence
1) Understanding the Fundamentals of Business Performance
2) Ability to Conduct Cost-Benefit Analysis for Strategic Alternatives
3) Understanding the Fundamentals of Corporate Governance and Organizational Design and Their Connections to Strategy Implementation
4) Ability to Analyze Corporate Business and Institutional Strategies
5) Developing the Ability to Conduct Strategic Analysis in a Global Environment
Competence to Work Independently and Take Responsibility

Ders Akış Planı

Week	Subject	Related Preparation
1)	Introduction to Strategic Management: Terms and Concepts in Strategic Management	Textbook, Lecture Notes
2)	External Environment Analysis: General Environment	Textbook, Lecture Notes
3)	External Environment Analysis: Industry Environment	Tetbook, Lecture Notes
4)	Internal Environment Analysis: Capabilities and Functions	Textbook, Lecture Notes
5)	Measuring Environmental Factors	Textbook, Lecture Notes
6)	Strategic Direction	Textbook, Lecture Notes
7)	Midterm Exam
8)	Core strategies and subgroup strategies	Textbook, Lecture Notes
9)	Top Management Strategies: Corporate Strategies	Textbook, Lecture Notes
10)	Business and Management Strategies	Textbook, Lecture Notes
11)	Functional Strategies	Textbook, Lecture Notes
12)	International Strategies	Textbook, Lecture Notes
13)	Strategic Evaluation and Control	Textbook, Lecture Notes
14)	Final Exam	Textbook, Lecture Notes

Sources

Course Notes / Textbooks:	İşletmelerde Stratejik Yönetim, Hayri Ülgen ve S. Kadri Mirze, Literatür Yayıncılık
References:	İşletmelerde Stratejik Yönetim, Hayri Ülgen ve S. Kadri Mirze, Literatür Yayıncılık

Ders - Program Öğrenme Kazanım İlişkisi

Ders Öğrenme Kazanımları	1	2	3	4	5
Program Outcomes
1) Acquiring the skill to critically and constructively question prevailing assumptions and practices; fostering the ability to think independently
2) Demonstrating proficiency in core concepts, theories, and applications in the field of business, and effectively translating this knowledge into practical use
3) Managing business decision-making processes by utilizing qualitative and quantitative tools, as well as information technologies
4) Evaluating the impact of economic, legal, political, social, technical/technological, and competitive forces on the business domain across local, regional, and global contexts, and, where appropriate, redefining strategies to navigate these influences.
5) Utilizing foreign language skills to stay updated on new developments in the fields of business and management, and to communicate with colleagues from around the world
6) Preparing written documents (such as reports, deliverables, and internal communications) that demonstrate proficiency in content, organization, and clarity
7) Developing the ability to effectively present prepared written documents verbally when necessary.
8) Utilizing creative thinking, team-building, and leadership skills to develop short- and long-term solutions to complex problems, both individually and within interdisciplinary teams.
9) Evaluating ethical issues in the field of business and applying social, scientific, and professional ethical standards.
10) Demonstrating awareness and appreciation of other cultures; learning to live harmoniously with diverse cultures; and respecting individual and cultural differences.
11) Adopting a commitment to lifelong learning and self-improvement; ensuring ongoing personal, social, and professional development by discovering interests in diverse fields.
12) Possessing strong work habits, effective time management skills, and self-discipline
13) Understanding the importance of contributing to society as a lifelong commitment, even as a student, and taking proactive steps to engage as a volunteer.

Ders - Öğrenme Kazanımı İlişkisi

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Acquiring the skill to critically and constructively question prevailing assumptions and practices; fostering the ability to think independently	5
2)	Demonstrating proficiency in core concepts, theories, and applications in the field of business, and effectively translating this knowledge into practical use	5
3)	Managing business decision-making processes by utilizing qualitative and quantitative tools, as well as information technologies	4
4)	Evaluating the impact of economic, legal, political, social, technical/technological, and competitive forces on the business domain across local, regional, and global contexts, and, where appropriate, redefining strategies to navigate these influences.	4
5)	Utilizing foreign language skills to stay updated on new developments in the fields of business and management, and to communicate with colleagues from around the world	4
6)	Preparing written documents (such as reports, deliverables, and internal communications) that demonstrate proficiency in content, organization, and clarity	3
7)	Developing the ability to effectively present prepared written documents verbally when necessary.	3
8)	Utilizing creative thinking, team-building, and leadership skills to develop short- and long-term solutions to complex problems, both individually and within interdisciplinary teams.	3
9)	Evaluating ethical issues in the field of business and applying social, scientific, and professional ethical standards.	5
10)	Demonstrating awareness and appreciation of other cultures; learning to live harmoniously with diverse cultures; and respecting individual and cultural differences.	3
11)	Adopting a commitment to lifelong learning and self-improvement; ensuring ongoing personal, social, and professional development by discovering interests in diverse fields.	3
12)	Possessing strong work habits, effective time management skills, and self-discipline	4
13)	Understanding the importance of contributing to society as a lifelong commitment, even as a student, and taking proactive steps to engage as a volunteer.	2

Öğrenme Etkinliği ve Öğretme Yöntemleri

Anlatım
Beyin fırtınası /Altı şapka
Bireysel çalışma ve ödevi
Course
Okuma
Homework
Problem Çözme

Ölçme ve Değerlendirme Yöntemleri ve Kriterleri

Yazılı Sınav (Açık uçlu sorular, çoktan seçmeli, doğru yanlış, eşleştirme, boşluk doldurma, sıralama)
Homework

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

İş Yükü ve AKTS Kredisi Hesaplaması

Activities	Number of Activities	Workload
Course Hours	14	42
Study Hours Out of Class	11	82
Homework Assignments	2	20
Midterms	1	3
Final	1	3
Total Workload		150